Inspiration and tools
I am often asked what tools I use and where my inspiration comes from.
Here is a selection of the items I recommend for any business owners or design student.
Spanning from branding through UX design and personal development,
I fill my brain with fresh concepts, deep emotions, inspirational figures and strong mindsets.
Change by Design:
How Design Thinking Transforms Organizations and Inspires Innovation
The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press—due in large part to the work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business.
It’s Not How Good
You Are, It’s How
Good You Want to Be
It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible.
The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavours that can be applied to aspects of modern life.
This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must.
Donner du sens - Pourquoi les marques engagées ont plus de succès
A business with its own purpose can change the world in its own way. The most important brands in the world inspire us. They do this because they want to change something. And as customers, we want to be part of this change. These companies have a goal that goes beyond the simple idea of profit: they have a real reason for being. Certainly we like the product they make or the service they offer. But what we especially like about them is the change they make. This book will help you: - gain confidence in your project - find the raison d'être of your brand - build and support a committed company - build customer and customer loyalty.
Concevoir - Pourquoi la Beauté et le Design sont les Clés de la Réussite
So many things go unnoticed. We are always working faster and moving from one screen to another. When was the last time you paused to admire a beautiful object or breathtaking natural landscape? Yet it is in these moments that our spirit rises. Designer Alan Moore invites us to rethink what we produce - whether it's a website, a chair or a business. He encourages us, whatever our field, to do things well and to design beautiful things.
The Secret
In 2006, a groundbreaking feature-length film revealed the great mystery of the universe—The Secret—and, later that year, Rhonda Byrne followed with a book that became a worldwide bestseller.
Pommecul 1 : La vie d'un directeur artistique en agence de publicité
This hilarious graphic novel, adapted from the blog of the same name, recounts the daily life of an artistic director within an advertising agency. The author paints a vitriolic portrait of project managers, copywriters, interns, accountants and other occupants of open space! The episodes follow one another, over the highlights of the agency's life and the galleys experienced by the hero. The characters are remarkably well sketched and the reader cannot help but recognize certain situations or people in his daily life. A simple and effective line, a hero with whom it is very easy to identify and a caustic and sassy spirit: Pommecul is the comic event of this end of the year in the world of graphics!
Shoe Dog: A Memoir
by the Creator of NIKE
A book about business, friendship, sport and working together, this is the memoir of the legendary co-founder of Nike - today a globe-spanning icon with current annual sales in excess of ¢30 billion - he first created the company in 1962 with just ¢50 that he borrowed from his dad.
Méthodes de design UX: 30 méthodes fondamentales pour concevoir et évaluer
les systèmes interactifs.
Articulating theory and practice, this book presents 30 methodological sheets covering the essentials of UX design and ergonomics of human-machine interactions (HMI). You will be guided step by step through the stages of carrying out each method and accompanied to make the decisions best suited to your project. Each method sheet also includes a theoretical part and concrete illustrations to facilitate understanding. A veritable theoretical and methodological portfolio, this work is an essential guide for anyone involved in the design of interactive systems. Professionals, project managers, students, teachers and researchers will find precious resources to carry out their projects. Using UX design methods, create products and services that attract, captivate, enchant and inspire to improve the lives of those who use them!
Los Logos Compass
Los Logos: Compass remains the authoritative reference on contemporary logo design. Like its predecessors, Los Logos: Compass offers a definitive overview of current developments and advancements in logo design the creative discipline that shapes the identities of brands, companies, and individuals.
A Smile in the Mind
Forty years of "witty thinking" from over 500 designers, including hundreds of visual examples and interviews with the world's top practitioners.
Things I Have Learned in My Life So Far
The projects in this book began as a list Stefan Sagmeister found in his diary under the title "Things I have learned in my life so far." Given an incredible amount of freedom by some of his clients, he began transforming these aphorisms into typographic works; they have since appeared as French and Portuguese billboards, a Japanese annual report, on German television, in an Austrian magazine, as a New York direct mailer and as an American poster campaign. Taken together, the collection is part design project, part work of art, part examination of the pursuit of happiness.